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The Oscars ceremony will close out the 2021 awards season in late April 2021. Most of the events at the ceremony will be live-streamed, allowing stars and contenders to still experience the red carpet. Viewers at home will still see films and cast and crew receive awards but would just experience a different kind of buzz around them. But does this need to be a bad thing? Could the Oscars simply gain the same benefits that other traditional industries have found through live streaming?
The film industry has gone through a great deal of flux since it began in 1888. From studios owning stars’ careers to CGI’s dominance to franchises making sequels ‘must-see’ flicks, the industry has adapted and thrived in each stage. Similarly, the casino industry has experienced a similar trajectory. Going from being the domain of riverboats to a select few hotel resorts to a proponent of the latest digital technology. The casino industry shows the film industry why relying on digital technology can be a huge benefit.
As the exclusive casino promotions at Betfair show, not only do they focus on welcome offers to entice customers to the site, but they also apply to their range of live casino games. Having promotions that focus on specific games, such as poker and blackjack where players can see the dealer in real-time in front of them. The sites allow customers to experience the games they are most likely to continue playing.
These live table games are the epitome of modern technology overlapping with the online casino industry, they are something the site would want customers to experience. Focusing promotions on such games shows the importance of live streaming technology and the online casino sector. Live streaming in the casino sector helps audiences engage with a dealer wherever they are. This adds an immersive and high-tension element to the game.
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In the same way, a live-streamed awards ceremony is positive for the film industry. It allows people to come together without being prevented by other commitments locally, family arrangements, or money. It sets a positive message that the industry can be bold and exciting without being costly to the planet with excess. It also helps bring the point of ceremonies like the Oscars back to what they’re actually about – celebrating talent in the film industry.
The Oscars have been in hot water for some time with their shunning certain stars and moving the focus away from genres. The latest diversity criteria are helping to rectify these problems and standout nominees and winners such as Black Panther in 2019 and Parasite in 2020 have shown that the Academy is committed to embracing change and reflecting on our lives.
While some people may be experiencing Zoom fatigue, others will feel that the focus away from the politics of Hollywood and towards the films themselves gives the industry a new lease of life. Live-streamed ceremonies may not be optimal. They certainly don’t accrue as many viewers – but they show how a traditional industry can keep rolling with the punches to remain relevant and important. This stands cinema in good stead for the future when who knows what may present itself as an opportunity.
