A new trailer has arrived and it takes a funny approach to marketing.
Responding to suggestions that its latest trailer looks somewhat similar to Cyberpunk 2077, development studio DoubleMoose – the outfit behind forthcoming old people mayhem sandbox Just Die Already, also widely known within the industry as “DoubleWhat?” – has suggested any likeness is “err, , erm, purely coincidental.”
Hype for CD Projekt Red’s latest game is at an all time high, though DoubleMoose co-founder Armin Ibrisagic has suggested the studio was in no way influenced by endlessly re-watching Cyperpunk 2077 trailers, over and over during the development of Just Die Already’s flash new promo.
“We talk a lot about Cyberpunk 2077 at the DoubleMoose office and the trailer kind of just ended up like this unintentionally,” offers Ibrisagic, sat in a home-made replica Cyberpunk jacket, complete with light-equipped pop collar. “Be cool, CDProjectRed. Don’t sue.”
You can watch the aforementioned ode to Cyberpunk 2077