Comic-Con International is coming up next week and Shmaltz Brewing Company boldly
goes to San Diego for the debut of its unique Collector’s Edition 50th Anniversary
Release commemorating Star Trek 50, Golden Anniversary Ale: The Trouble With
Tribbles. Available at the premiere of Star Trek Beyond (IMAX, Embarcadero Marina
Park, July 20) and onsite at Comic-Con at the San Diego Convention Center (July 21 –
24) — as well as a slew of San Diego retail locations listed below — Golden
Anniversary Ale: The Trouble With Tribbles captures the TV show’s indelible spirit
that so many science fiction fans have come to love over the last half century.
Would you be interested in highlighting the release of Star Trek Golden Anniversary
Ale: The Trouble With Tribbles?
Additionally, Golden Anniversary Ale: The Trouble With Tribbles will be available at
the “Star Trek Las Vegas” convention at the Rio Hotel & Casino from August 3 – 7,
2016. In fall 2016, Shmaltz brings their second Star Trek Golden Anniversary Ale
Voyage to the Northeast Quadrant to “Mission New York” at the Javits Center from
September 2 – 4, 2016.
SHMALTZ BREWING CELEBRATES THE 50TH ANNIVERSARY OF STAR TREK
WITH TWO COLLECTOR’S EDITION BEER RELEASES
DEBUTING AT SAN DIEGO’S COMIC-CON, “STAR TREK LAS VEGAS” & “MISSION NEW YORK”
Two Recipes…Two Releases…Two Release Dates
Golden Anniversary Ale: The Trouble With Tribbles
Golden Anniversary Ale: Voyage To The Northeast Quadrant
Clifton Park, NY — Wednesday, July 13, 2016 — Shmaltz Brewing Company boldly goes
to Comic-Con International with a unique Collector’s Edition 50th Anniversary
Release commemorating Star Trek 50: The Trouble With Tribbles. This summer and fall,
Star Trek celebrates its 50th Anniversary and Shmaltz captures the TV show’s
indelible spirit that so many science fiction fans have come to love over the last
half century. With The Original Series debuting on NBC in 1966, Star Trek has grown
to become the #4 all-time movie franchise broadcasting in over 200 countries and
grossing $2.4 billion all-time sales at the box office. CBS Studios has teamed up
with Shmaltz Brewing for the only officially licensed Star Trek beers in the United
States.
Trekkies attending San Diego’s Comic-Con International! Get ready for the debut of
Star Trek Golden Anniversary Ale: The Trouble With Tribbles at the premiere of Star
Trek Beyond (IMAX, Embarcadero Marina Park, July 20) and Comic-Con at the San Diego
Convention Center (July 21 – 24). The Trouble With Tribbles will also be available
at the San Diego retail locations listed below. Additionally, The Trouble With
Tribbles will be available at the “Star Trek Las Vegas” convention at the Rio Hotel
& Casino from August 3 – 7, 2016. In fall 2016, Shmaltz brings their second Star
Trek Golden Anniversary Ale: Voyage to the Northeast Quadrant to “Mission New York”
at the Javits Center from September 2 – 4, 2016.
Star Trek Golden Anniversary Ale: The Trouble With Tribbles (5 Malts, 5 Hops, 5% ABV)
In the original Star Trek series episode “The Trouble with Tribbles,” the U.S.S.
Enterprise is called to protect a shipment of a genetically engineered four-lobe
grain that is a hybrid of wheat and rye, called quadrotriticale. Since the year 2269
is still about 250 years in the future, Quadritriticale has yet to be conceived.
Thus, Shmaltz brews with triticale for Golden Anniversary Ale: The Trouble With
Tribbles.
The first commercial release by Drew Schmidt (Shmaltz Lead Brewer), the longtime
Shmaltz brewer comments about the beer, “Light Carastan malt gives some residual
sweetness in the form of very light toffee. A dose of Munich adds a slight bready
quality, and wheat malt lends to a slight crisp character. Mashing at a moderate
temperature gives this beer a medium body. In keeping with the intergalactic theme,
hopping is comprised of Comet, Polaris, Aurora and Admiral (Kirk) hops. This beer is
only loosely filtered to clarity, in order to preserve the ambiguity of good and
evil.”
Starting next week, Golden Anniversary Ale: The Trouble With Tribbles will be
available throughout the San Diego metro area at Neighborhood (777 G St.), Burgers,
Bate & Beer (200 Marina Park Way), Hopping Pig (748 Fifth Ave), Tipsy Crow (770
Fifth Ave), Gaslamp Tavern (868 Fifth Ave), The Safehouse – North Park (2930
University Ave), Newport Pizza & Alehouse – Ocean Beach (5050 Newport Ave), Balboa
Tap House – Clairemont (4421 Genesee Ave), Goldfish Point Café – La Jolla (1255
Coast Blvd), Eureka! – La Jolla (4353 La Jolla Village Dr), Woodstock’s Pizza – SDSU
(6145 El Cajon Blvd), Ugly Dog Pub (6344 El Cajon Blvd), Craft Kitchen – La Mesa
(4253 Palm Ave), and The Hills – La Mesa (8758 La Mesa Blvd). Please refer to this
https://www.google.com/maps/d/viewer?mid=1sJvBkXUMqLdMgVIOJCpCeYHjk4g for additional
locations selling The Trouble With Tribbles.
Star Trek Golden Anniversary Ale: Voyage To The Northeast Quadrant (5 Malts, 5 Hops,
5% ABV)
Recipe designed by 2nd Shift Supervising Brewer Ivan Dedek, Shmaltz’s second
offering for Star Trek 50 harnesses a crisp, clean malt character showcased by the
use of light Munich malts and brewer’s maze. The aroma is accented by fresh citrus
fruits such as lemon and lime with subtle notes of white wine. The crisp malts and
fruity aromas are elevated by maintaining a mild bitterness allowing each selected
ingredient to offer its individual qualities without being overshadowed by any
single ingredient. With 5 malts, 5 hops and 5% ABV, Voyage To The Northeast Quadrant
is the perfect brew for any beer lover to toast the 50th Anniversary of such an
iconic piece of popular culture.