Gaming News

Published on February 12th, 2016 | by Genevieve Mc Bride


McFarlane Partners With Gears Of War


** Gears of War partners with McFarlane as part of new video game figure lineup
Tempe, Ariz. – February 12, 2016– Legendary comic book and toy creator Todd
McFarlane announced today that his company, McFarlane Toys has partnered with one of
the gaming industry’s hottest properties, Gears of War, to produce a line of highly
collectible action figures.  Known for its gritty, gory, hyper realistic gameplay,
Microsoft’s Gears of War has been an Xbox staple for nearly a decade.  The franchise
revolutionized cover-based combat, and drew millions of Xbox Live users in with its
addictive multiplayer.  One of the most anticipated video games of the year, Gears
of War 4 is slated to release Holiday 2016, exclusively on Xbox One.

McFarlane Toys is well known for producing excellent figures in the gaming genre,
and currently produce and hold the action figure license for the Halo, and
Assassin’s Creed franchises.  The Gears of War figures will be based on the upcoming
Gears of War 4 video game and will be a part of McFarlane’s new 2016 Collector Box
Program. The figures will stand a full seven inches tall, have an average of fifteen
points of articulation for incredible poses and play action and feature game
accurate accessories and weapons.  The Gears of War 4 action figures will boast the
same meticulous level of detail that McFarlane has become known for over the last
two decades.

“The game does such a great job of giving these characters big dynamic
personalities.” said Todd McFarlane, Creative Director and CEO of McFarlane Toys.
“We’re going to make sure all that personality gets represented in the action

The Gears of War 4 action figures will be available at major retail locations
beginning Fall of 2016.  Fans of both McFarlane Toys and Gears of War can check and the McFarlane Toys social media channels for updates and news.

McFarlane Toys will be exhibiting at International New York Toy Fair. By appointment

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